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Google Shopping Ads 101
Google Shopping Ads is a powerful advertising format that shows your products directly in the Google search results. These ads display product images, descriptions, and prices, making it easier for customers to find and compare products from various online retailers. This type of ad runs on a cost-per-click basis, with the advertiser only paying when a user clicks on the ad.
Remarketing audiences are critical to the success of Google Ads remarketing campaigns, and creating this audience is the first step in setting up a Google remarketing campaign.
Grow My Ads promises:
A Strategy Assessment Every 90 Days
A Dedicated Account Manager
Here’s how it works
Here’s how it works:
Google Shopping Ads attract more attention by featuring product images, ratings, and prices directly in the search results.
Shoppers are more likely to convert after seeing the product displayed visually and directly within the search results.
Potential buyers who click on Shopping Ads are more likely to be interested in purchasing the product they see, increasing the likelihood of a sale.
Google Shopping Ads can help you stand out in a crowded marketplace and gain an edge over your competitors.
Search and Shopping Ads: What’s the Difference?
Search Ads are text-based ads that appear at the top or bottom of Google’s search results page, while Shopping Ads display product images, titles, and prices. The main difference is that Search Ads focus on promoting a service, brand, or company, while Shopping Ads showcase specific products available for purchase. Both ad formats can coexist and complement each other in a well-rounded marketing strategy.
Do any of the following pain points resonate with your Google Ads experience?
- Your Google Ads results are decent, but you’re looking to boost conversions and ROI from your marketing budget.
- With Google’s ever-changing platform, keeping up with new features and avoiding costly pitfalls has become increasingly difficult.
- After dominating your market in PPC advertising, you now face fiercer competition and declining results.
- You desire to scale and generate more conversions, but increased spending leads to diminishing ROI and spiraling costs.
Worry not! Grow My Ads is here to support you. With our 90-Day Growth Sprints, we’ll help you achieve the best possible results from your ad spend by reassessing your strategy every three months.
Over the past five years, we’ve revitalized the paid media and marketing strategies of 230+ businesses, significantly improving their conversions and ROI from their Google Ads campaigns. Let Grow My Ads be the solution to your Google Advertising challenges!
What You Get When You Work with Grow My Ads
Grow My Ads offers a comprehensive approach to managing your Google Shopping Ads campaigns, which includes the following:
Receive personalized attention and expert support from our experienced PPC specialists.
We only do one thing, and we do it better than the rest. Benefit from a team solely dedicated to optimizing your campaigns for maximum ROI.
Our strategic approach reassesses and refines your ad strategy every 90 days to ensure continued growth and success.
Experience Managing Millions in Ad Spend
Exceptional results demand more than unparalleled technical expertise. Knowing Google Ads inside and out also means knowing how to minimize wasted expenses that pad Google’s coffers. Plus we know how to manage accounts whose monthly budgets are range from $5k to $500k+. And we put that know-how to work for you.
Strategy First Approach
Running an ad campaign without a guiding strategy is like throwing darts at a dartboard, hoping they’ll stick. Just about anyone can learn the basic ins and outs of Google Ads and get certified. They might even deliver on vanity metrics like clicks and impressions. But ads that grow your business can’t exist in a vacuum. They must be part of a strategy that delivers results that actually matter—sales, leads, and ROI.
Exclusive Google Ads-Only Focus
The saying goes jack-of-all-trades, master of none. That’s not us. Google Ads are our lifeblood so that we can turn your business into an ATM that dispenses cash on demand.
Proactive 90-Day Growth Sprints
Your Google Ads agency should be accountable to you and to your results. Proactive accountability is baked into our 90-Day Growth Sprints to ensure that your ads are always working toward your goals. We include roadmap reviews and strategy updates every 90 days.
- Boost Your Campaign Performance through In-depth Analysis: Our team conducts a thorough evaluation of your current Google Shopping campaign, identifying strengths, areas for improvement, and opportunities for growth.
- Experience Personalized eCommerce PPC Strategies: Using insights from our analysis, we devise a bespoke plan to enhance your online store’s conversions, revenue, and ROI.
- Benefit from Expert PPC Campaign Management: Our experienced PPC specialists handle the implementation and management of your Shopping campaigns, ensuring continuous optimization and top-notch performance.
APPROX 1 WEEK
We start by conducting a detailed assessment of your current Shopping campaign, identifying missed opportunities, areas for improvement, and potential money-wasting traps.
2. Roadmap & Kickoff
APPROX 1 WEEK
Based on our analysis and your business goals, we create a customized strategic roadmap outlining the steps required to optimize your Google Shopping Ads campaigns effectively. This roadmap is shared and discussed with you during the kickoff call.
Over the next 90 days, our team will work relentlessly to execute the strategic roadmap, optimize account structure, enhance Shopping campaigns, and expand your advertising reach. We provide monthly reports detailing our progress and the results of our efforts.
We believe in constantly evolving our strategies for better outcomes. At the end of each 90-Day Growth Sprint, we evaluate performance, analyze the findings, and devise a new strategic roadmap for the next sprint, ensuring we stay on top of Google Ads trends and drive even better results.
By implementing these 90-Day Growth Sprints, Grow My Ads ensures your Google Shopping Ads campaigns consistently deliver high conversion rates, increased revenue, and maximum ROI. Our tailored approach caters to the unique needs of your business, making us a trusted partner in your eCommerce success story.
Optimize Your Google Ads Journey with Grow My Ads
Here’s why businesses trust Grow My Ads with their Google Shopping Ads campaigns:
- Proven Track Record: Our track record of 230+ successful client campaigns speaks to our PPC expertise and commitment.
- Data-Driven Approach: We base our strategies on hard data, focusing on business growth through increased online sales, leads, cost per conversion, and return on ad spend.
- Personalized Attention: Each client benefits from dedicated account management, ensuring consistent communication and strategic focus.
- Flexibility and Adaptability: With our 90-Day Growth Sprints, we regularly evaluate and adjust strategies to deliver even better results.
Take your eCommerce success to the next level with Grow My Ads’ Google Shopping Ads management services. Get started today and experience the difference an expert team and proven strategies can make for your business.
How to Get Started with Grow My Ads
Embark on your journey to success with our proven Google Ads management strategies. To begin, follow these simple steps:
- Intro Call: During this free initial consultation, share your business background, goals, account history, potential, and desired KPIs. This information guides our analysis and helps us make tailored recommendations for improvements.
- Google Ads Analysis Call: Our team conducts a comprehensive review of your account, covering aspects like strategy, conversion tracking, search, shopping, video, and display advertising campaigns. We identify areas of success and required improvements, sharing specific recommendations at no cost.
- Offer: If we’re confident in making a significant impact on your account’s performance, we’ll share expected results, timeframes, and the fee for Google Ads management services. If you’re on board, let’s get started!
Frequently Asked Questions
Can You Guarantee I’ll Make More Money from Google Ads?
While we don’t make guarantees, we promise accountability and stand by the quality of our services. Our no long-term contract policy means you can leave anytime if unsatisfied — but 95% of our clients stay due to their positive experiences.
How Does Your 90-Day Sprint Work?
We offer continuous ad management, revising our strategy every 90 days for optimal performance rather than coasting on a single, static approach.
Can I Get A Free Marketing Analysis for My Google Ads?
Absolutely! We provide a free analysis to prospective clients, ensuring that we can help grow your business.
How Can I Be Sure My Google Ads Will Be More Profitable?
Our confidence in delivering results means a thorough pre-engagement analysis that highlights improvements to ensure your business grows. There’s no obligation if you choose not to work with us after the analysis.
How Much Does It Cost and What ROI Can I Expect?
We charge a flat rate fee based on your account’s workload. This fee is reassessed with each 90-Day Growth Sprint. Our team can provide more details following your free analysis.
Why Should I Choose Grow My Ads As My Google Ads Agency?
Grow My Ads focuses on providing exceptional performance and results through their 90-Day Growth Sprints, a hands-on approach, and dedicated account management. As a result, 95% of our clients continue to work with us, trusting us as their go-to Google Ads agency. We only take on clients we’re confident we can help, emphasizing strategy and results above all else.